UPDATE: This story has been updated to reflect an official comment from Jumia
We have it on confirmation that Jumia Market, formerly Kaymu, is shutting down operations.
The extension of the Jumia brand, which is about 70 staff strong, is currently left with about 15 staff. From all indications, the engineering team may be the only remaining staff as works are ongoing to reroute traffic to Jumia's main site.
We have reached out to people at Jumia Market for a fuller angle on the story. But as it is, many declined to speak as they were affected by the layoff.
This is a developing story and we will keep updating as more information surfaces.
Jumia later confirmed the story through a press release that highlighted the integration of Jumia Market platform into the Jumia Mall operations. According to the press release:
After announcing the merger of our nine product and service platforms under a single Jumia Brand, in 2016, we have now taken further steps to merge the Jumia ecosystem with the complete integration of the Jumia Market platform into the Jumia Mall operations. What this means is that Jumia Market Vendors and Customers now have full and unrestricted access to both Jumia Mall and Jumia Market Services through one unified platform - www.jumia.com.ng. This is another important step that ensures that Jumia remains Africa's No.1 E-commerce Platform and that our Customers and Vendors are continuously satisfied.
